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All posts by dentalventures

Baby boomers

The Right Offering at the Right Time

For dentists with labs providing restorations, it’s really the right time to be in business. Some people might not be so convinced but there is one major reason why.

Baby boomers are some of the best educated people in the country when it comes to knowing how to take care of their teeth. So many of them have maintained their teeth all their lives and realize that they may need a little more work done as they age. Statistics reported by the ADA note that despite lower spending across the boards, when it comes to the older Boomers, they are spending more.

One of the reasons for this is that these older patients often need more restorations than younger ones. And that is where you come in.

Don’t neglect this public when you are working on your marketing. I know that so much of today’s promotion is electronic but sometimes printed materials and a purchased mailing list still work wonders. At any list broker’s, you can purchase a list within nearby zip codes, with an age specification. Since this older demographic is so very often in the market for crowns, bridges and other restorations, this is a prime group for you to promote to.

A simple mailing to this list could enable you to zero in on a group that is ready for the kind of service you offer.

Keeping it Real

My suggestion though – feature a photograph of work you have actually done. And say so on the postcard, brochure or whatever it is you mail. Why?

Because if you go to a shop and have them prepare a mailer for you, chances are really good that they are going to pick up a stock (purchased off a website inventory) photo and drop it into your mailer layout. There’s two problems with this that would be improved by using a photo of your own work.

  1. Stock photos usually LOOK like stock photos. Too polished, too perfect.

  2. And sometimes the same stock photo is used for multiple dentists in your town. If you have the same photo in your mailer as the fellow a few blocks away, it could give people a poor impression.

Restoration dentists are normally equipped with good cameras already, so call in an attractive patient, male or female, and take a nice smiling shot. Maybe one of your staff has had restoration work done and will stand for a photo. Just make sure they fit the age bracket of the type of patient you are trying to appeal to.

Then make sure your brochure or postcard clearly states that this image is from your practice, that this image shows your handiwork.

If you also make some kind of appealing offer to get people in the door, you will see more results from your investment. If you are comfortable educating a group, offer to explain the kind of care an older population needs. This age group usually knows that they have dental issues that need to be taken care of.

An offer of a free workshop can give them something they really value – a way to end their mystery about what might lie in store for them as they age. And of course, it puts them in your practice so you can consult with them about what you offer. A good result for both you and your neighbors who come to your workshop.


I Just Love Saving People Time and Complexity

We’re in the business of manufacturing and selling dental products – sort of. If you take another look at what we do, we’re actually in the business of saving our customers time and complexity. And of course, that results in financial savings.

I was just watching a training video of someone polishing a crown using a competitive product. The procedure went on and on and the person doing the polishing had to use three different tools. Talk about tedious!

Our YouTube Channel

Did you know we have a lot of videos that show you how easy it is to use our products? If you’ve never been to our YouTube channel, you should try it. Just go to:

http://www.youtube.com/user/DentalVentures?feature=watch. We’ve got nearly two dozen videos there and I’ll be adding more as soon as I can get them filmed and done!

At this web address – http://www.youtube.com/watch?v=qyc8RiAuLh0&feature=c4-overview&list=UUgij2-2o41W4qmURHT3WVHg – you’ll see what it’s like to polish a 3M Lava Ultimate crown using our Hy-Brite product. There’s really no comparison between Hy-Brite and this other product I was looking at. The average crown can be polished in less than a minute. You’ll see it right in front of your eyes if you watch the video.

And the brush we provide with the Hy-Brite does the job in one step. That’s quite a comparison to the other product line, where the person doing the work had to stop and change tools twice to make that crown look as lustrous and natural as the patient’s other teeth.

Speeding Up the Process

It sure makes me wonder why anyone would use anything else. Unless, of course, they just hadn’t heard yet how easy we can make their job. I figure that practices using these other products are taking about three times as long to complete their polishing. That means they take their ability to get crowns out of the lab down to one-third. I’m happy to help them speed things up.

This is a very fast-changing industry. These new materials by 3M are a remarkable advancement over the materials we had just a short time ago. But they provide a great improvement in durability, absorption of chewing forces and adjustability. Providing you with the tools and materials you need to make your use of these new materials fast and easy is a satisfying job for me. It’s easy to see that advancements are not going to stop coming along any time soon. We’re going to continue to supply the materials you need to make your job a breeze.

Better, faster, easier, simpler! These are all words that mean more profit for you.

The Common Denominator of Our Products

If you are familiar at all with our products, you may have noticed that there’s a few remarkable qualities they have in common.

  1. They are simple.

  2. They are efficient.

  3. They save you time.

  4. They therefore save you money.

Last week, I wrote about Hy-Brite. I know exactly how much faster and easier it is to polish restorations made of hybrid materials with Hy-Brite compared to the other products on the market. One fast step, less than a minute. I don’t see why anyone would use anything else.

And then there’s something as simple as our Waxie-Paste. Rather than having to hold a strip of paper or ribbon or focus a spray marking solution on just the right area, Waxie-Paste goes on cleanly with a small brush. It stays right where you want it. You don’t need to grow a new hand to use it. And when you’ve made your adjustments, you just wash it away. You won’t have remnants of a marking solution dirtying up your restorations because it washes away clean.

All Our Products Have the Same Simple Basis

Take a look at our ULTRA Twin-Tray System. This product also combines what used to be multiple steps into one fast operation. We’ve got one lab that told us that their speed at producing models increased more than one-third. You’ll see when you add this system to your lab – there are just fewer steps involved. Since some of our products involve a whole new way of operating, we have provided many demonstration videos that help you grasp your savings. Here’s the video for the ULTRA Twin-Tray system: https://www.dentalventures.com/ultra-twin-tray-model-systems/#demo

We like to help dentists and labs work smarter, not longer. With economics the way they are now, working smarter is a sheer necessity.

I Want to Add You to My Testimonial Page

I am collecting stories from dentists and labs that are using our products and I’d like to add yours. Here’s the page on which our testimonials appear: https://www.dentalventures.com/testimonials/

If you are already a customer, send your testimonial to us at matts@dentalventures.com.

Whether you are a customer or not, you can become a product evaluator for us. We’re not stopping with the product line we’ve got. We always have new products in development and to ensure they are as simple and time-saving as the ones we already offer, we need people to try them out. Fill out the form on this page to apply: https://www.dentalventures.com/index.php/become-a-product-evaluator.

We are very proud of the track record we’ve accumulated over the last several years. We’ve repeatedly had products selected as top dental products of the year and we plan to win this recognition in the future as well.

Re-sealing polish For An Adjusted Cerec Zirconia Restoration

Sirona’s Cerec ceramic milling system is one of the most coveted systems in both dental laboratories and dental operatories across the globe. This system has become so popular that if you were to ask any dentist in the world to name the top 3 milling systems, Cerec would most definitely be on their list.

But with all of the notoriety that the Cerec system carries, and as with all CAD/CAM and traditionally fabricated restorations, there is a constant need for various types of adjustments to ensure proper fitting of the restoration.

While many other companies offer inefficient paint on or spray on glazing techniques to re-seal and re-polish CAD/CAM generated restorations, such as Cerec or pressed and porcelain fused to metal types, they seem to appear to provide a surface smoothness that is safe for the opposing dentition but don’t seem to offer a long term solution.

There have been two recent studies exposing the quickest and most effective method of re-polishing a Cerec restoration. Both offer a final result that is easy to accomplish and extremely safe for the patient.

The first, a recent abstract published by Dr. D. Nathanson, Department of Restorative Sciences Bio Materials, Boston University, Boston, Massachusetts, reported that “at 600,000 strokes, the polished zirconia caused significantly less wear to enamel than either glazed Zirconia, Ceramco porcelain or Cerec MarkII. The polished zirconia remained unchanged, but the glazed zirconia showed significant loss of the glazed layer.”

It was reported that the polish used in the Boston University study was Dental Ventures Zircon-Brite.

The second, a study conducted in Kobe, Japan, showed that polishing adjusted areas on Cerec zirconia restorations using Zircon-Brite with a soft bristle brush reduced surface roughness DRASTICALLY in no more than 15 seconds of polishing time. All while providing a safe, non-damaging surface smoothness.

Zircon-Brite, the polishing product reportedly used in both studies offers advantages outside of re-sealing and re-polishing the adjusted areas of a Cerec type or other restoration.

Zircon-Brite has been recognized as the perfect companion to all types of ceramic restorations including Zirconia, Lithium Disilicate and Composites. This product also offers a significant simplification of technique for Cerec type or pressed IPS e.max® users by eliminating the 2nd, 3rd, or 4th glaze cycle that is typically required to complete an IPS e.max® restoration.

In other words…

Zircon-Brite provides ideal surface texture and high shine to under-glazed Lithium Disilicate restorations. Zircon-Brite has also been selected by one of the most prestigious third party evaluators as one of the TOP DENTAL PRODUCTS OF 2010 and recognized as a proven classic of 2011.

Dr. Tony Soileau of Lafayette, Louisiana says:

“Having to adjust ceramic and remove it’s beautiful glaze is very disappointing. Having the ability to easily polish it back to a glaze-like shine is incredible. Now being able to use Dental Ventures of America’s Zircon-Brite on all ceramics including Lithium Disilicate, Composite and Temporaries is miraculous. Zircon-Brite does all of this and is extremely affordable.”

Zircon-Brite is available in a 20 gram jar designed for laboratory use and a 6 gram syringe for use in chair-side applications. Contact Dental Ventures of America to order or learn more about it’s application and use or click here to order from our web store.

TranSil – Transparent Matrix Material

“TranSil” is a quick-setting, two-part, transparent silicone (vinylpolysiloxane with high final hardness) material designed to be automatically mixed and expressed from a dispensing instrument normally used for impression materials.

Its unique clear character offers opportunities to simplify many clinical and laboratory procedures.

As one studies the images below, visualize the variety of procedures that would be facilitated by the use of “TranSil.”

For example, think of the benefits of “TranSil’s” translucency in fabricating perfect temporaries directly, or on a model with the elimination of several steps that are now required.

Product Benefits

Molding one, quick matrix on the bucco-labial and occlusal surfaces (with only a slight amount on the lingual) can serve to:

  • Quickly and efficiently fabricate a temporary (any composite can be easily cured directly through “TranSil”). “TranSil’s” clear character can ensure that any acrylic is ‘packed thoroughly’ and is completely filling the mold prior to curing. Note: Curing composites in an anaerobic atmosphere eliminates the dispersion layer and results in a denser, smoother surface that is easier to polish.
  • Provide an extremely accurate bite-registration. Improper bite relationships can be readily seen and realigned. The original bite registration, because of its clear nature, can subsequently be utilized in the laboratory for simplifying many procedures. (Figure 1)
  • Quickly replicate any original crown form into either wax, acrylic, composite, porcelain or other modeling material. The original tooth on the left was totally duplicated in four minutes. (Figure 2)
  • Any tooth or other dentition segment can be replicated in minutes. (Figure 3 and 3A)
  • Provide an opportunity to reproduce and transfer the original shape and occlusal anatomy of a patient’s teeth into either wax, composite or porcelain. Note how such a form can be utilized to view exactly how much space is provided for the final restoration. (Figure 4)
  • Simplify your staff’s daily challenges.

Product Information
We offer some of the following snapshots and minimal instructions as a stimulus to build a springboard of ideas as to how “TranSil” can serve to simplify your day.

FABRICATION OF TEMPORARY RESTORATIONS – The utilization of TranSil greatly simplifies the fabrication of Bite Registrations as well as Temporary Restorations.

Click Here for Material Safety Data Sheets »

Ceramo-Dot Adjustment Kits

DVA’s Ceramo-Dot adjustment kits are designed for the dental laboratory. They allow the dental lab to not only thank their accounts for their patronage, but provide a kit that allows them to safely re-smooth and re-polish restorative restorations. Ceramo-Dotz is an outstanding product for the fast, simple polishing of ceramic restorations to a high-luster in seconds. The one-time use Ceramo-Dotz is an easy to use discardable system, which greatly simplifies the prevention of cross-contamination.

The results can be seen is seconds when applied to materials such as:

  • Lithium Disilicate,
  • Lucite Based Ceramics,
  • Zirconia,
  • all-types of porcelains.


DVA’s current customers are simply distributing one kit with each case departing the laboratory.

DVA’s Ceramo-Dotz represents minor alterations of a product selected as one of the “top 25 new dental products for 2008.”

Product Demo

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Mini-Bristle Brushes & Mini Cotton Buffs

Description & Application

The DVA Mini Bristle Brushes and Mini Cotton Buffs are two extremely unique polishing instruments which are ideal for the intra-oral polishing of ceramic or composite restorations. This unique family of useful rotating instruments includes Mini Bristle Brushes and Mini Cotton Buffs. Both are 7/16” (1 cm.) in diameter with a latch type contra-angle shank. The total diameter of each wheel is approximately half the diameter of a dime!

The Mini Bristle Brush is designed for polishing all types of ceramic restorations and the Mini Cotton Buff is designed for polishing all types of composite restorations. However, with the appropriate polishing medium, both wheels provide an outstanding finish to most dental materials; such as metal, acrylic resins, acetal resin, lithium disilicate, lucite-based ceramic and thermoplastic materials. DVA’s Mini Brushes and Buffs are available in either packages of 100 pieces or a combination package containing 50 Mini Bristle Brushes and 50 Mini Cotton Buffs.

Acryl-Marvel Adjustment Kit

Acryl-Marvel, a new polish for simplifying the finishing and re-polishing of dentures that required some final adjustment. The special compound is supplied in small individual shapes designed for use with only one patient.

Cross-contamination prevention procedures are thereby significantly reduced. The polish eliminates the scratches and trimming markings and high-shines the denture in one, continuous operation. No pumice is necessary. The resultant hi-shined, polished surface is extremely silky and lustrous; extremely resistant to the build-up of calculus.

Technique Articles

“The Evolution of a Porcelain Polishing Technique” – Briteness technique article
“A Simple Approach Toward Minimizing Finishing and Maximizing Retentive Fit and Marginal Integrity of Castings,” by Boris Grunberg R.D.T., Ivory Dental Ceramics Ltd., Vancouver, B.C. Canada
DVA’s “Stripper” featured as a “Nifty Product” in Dent. Tech., by Boris Grunberg R.D.T., Ivory Dental Ceramics Ltd., Vancouver, B.C. Canada
DVA’s Liquid Waxer system featured in Dent. Tech.
“Steps to Success” – Acryl-Marvel technique article

Star Porcelain Brushes

Description & Application

Being in a position to introduce product that virtually takes a technique to another level is very exciting. That is exactly what the STAR BRUSH Line does! They provide a level of performance with regard to the tip integrity, moisture management, porcelain manipulation, and durability far beyond any other brush on the market.
As our brush motto indicates, “Brushes are brushes, but ours are STARS!”

Dental ceramists build porcelain to shape, prior to placement into the firing furnace, either using a brush or they “stack” porcelain utilizing a metal instrument. For those that build with a brush, their “tool of choice” becomes very, very significant as in ‘of critical importance.’ It would not be incorrect to state, “their search for the ideal brush is a life-long endeavor.”

The evolution of the acceptance and popularity of ceramic brushes has ‘pretty much been dependent and driven by the
ability of brushes to display these features. In general, the more expensive brushes, supposedly manufactured in Germany have grown to be accepted as the standard.

However, those customers having tried DVA’s new “STAR BRUSHES” report they excel in all areas of performance! Hence, we enter the market with a great opportunity, always keeping in mind, the acceptance of any dental product, and brushes would certainly be included, is a very personal decision. We probably cannot please everyone, but we certainly can please most!

Types of Brushes

Brushes traditionally could be divided into two general classifications:
1. Synthetic (Mostly made from nylon)

2. Natural (Produced from the hair fibers of animals) The ‘natural’ brushes have evolved into the acceptance of two general classifications of brushes – Red Sable and Kolinsky Sable. Red Sable brushes, so referred to because of their ‘reddish-brown color,’ are produced from the weasel animal; while the Kolinsky brush is made from a mink (also of the weasel family) that is native to Siberia and northeastern China, where the extremely cold weather causes the development of a thick, long coat of hair. Only hairs from the tail of these animals are used in making dental brushes.

Comparative physical characteristics of the two types of brushes can be described as follows:

Hair Fiber Thick; good tip; ‘spindle’ shape Thin; better tip; ‘belly shape’
Color Rather Dark More ‘yellowish’
Flexibility/”Bounce-back” Best Good
Liquid Retention Good Better
Luster Good Better
Shape of Head “Spindle-like” “Barrel-like”
Smoothness Good Better, shiny and smooth

It is IMPORTANT TO NOTE that while the KOLINSKY brushes are, in general, more expensive, the acceptance of any ceramic brush is a function of its performance as perceived by the individual using it!

DVA offers those brushes as perceived as the ‘most critical’ with respect t building porcelain in the highest quality of Kolinsky fibers available. Most importantly, the source of the fibers for our manufacturer, based upon their generations of involvement with the manufacturing of fine brushes, is consistent.

There is one other brush that is included in our line – a rather large brush, shaped in a thick, somewhat ‘shovel-like shape” that is used to ‘withdraw’ moisture from the porcelain prior to placement into the firing oven. This brush is used in a ‘whipping motion’ to cause any moisture to come to the surface and be ‘whipped away.’ This action also condenses or packs the porcelain to some degree.

Again, reports from our testing customers have indicated this particular DVA brush, made from the hairs of the GRAY SQUIRREL, is much more effective and works faster than the brushes previously available. It seems to be somewhat firmer and thicker than the competitive brushes. It is fast, quick and effective!

It is very important to note that while many, many different brushes are on the market, DVA’s focus must not be on competitive brushes, but rather the PERFORMANCE of our “STAR LINE!” They just do what porcelain brushes should do – “They Perform,” and they do so like STARS, and they are PRICED COMPETITIVELY! THAT is what we need to sell! Just provide the customer with ASSURANCE, ASSURANCE, ASSURANCE that they are going to be happy with DVA’s STAR brushes.

Descriptions & Prices

Dental Ventures will offer a broad line of brushes to meet all of the demands of the ceramist. We will NOT offer every size, but we will offer a variety that seems to fulfill the needs of most technicians.

We will offer sizes 00/0/6 in RED SABLE, and the numbers 8 and 10 in the Kolinsky style.

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Touchdown Disc

Dip N’ Cast Wax

Dip N’ Cast is a wax used for dipping and coating dies. The wax ingots are available in two consistencies and each consistency in two colors. Firm consistency is available in Green and a Yellow color and the Flexible consistency in Green and Orange colors.

Product Application:

Dip N’ Cast is a wax that is melted to a liquid state in a heated dipping pot at a preset temperature. It is used to apply a uniform layer of wax in a given thickness desired by the technician to the surface of a die that is dipped into and quickly removed from the liquid wax. The choice of wax consistency and color is the decision of the technician.

Compared to competitive products, DVA’s Dip N’ Cast is characterized by:

  1. A lack of shrinkage such that generally, the re-sealing of die margins can be eliminated.
  2. The wax pattern can be removed, replaced and reseated without having to seal or reseal the margins.
  3. Demonstrates incredible consistency in dipping thickness and memory retention.

SPECIAL NOTE: Whereas a single, normal dipping thickness would provide a “normal PFM coping” layer of typically four- tenths of a millimeter in thickness, ONLY the very unique formula of DVA’s Dip N’ Cast allows the Double Dipping to quickly and uniformly obtain the recommended eight-tenths of a millimeter desired for the fabrication of Press-Ceramic Copings. “Double Dipping” without changing dip-pot temperatures or problems with wax layering! A BIG BENEFIT!

Product Benefits

  • Increases Productivity
  • Improves cleanliness and fit of castings
  • Eliminates necessity to seal margins
  • Insures ceramic compatibility
  • Allows ‘Double-Dipping’ for Unique Formula Cast Ceramic Copings

Product Features

  • Consistent dipping thickness
  • Eliminates necessity to seal margins
  • Trims extremely sharp and clean
  • Lack of internal shrinkage lines
  • Reduced shrinkage
  • High-quality, ash-free formula

Dip N Cast Wax Demo

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Jerry’s WOW Solution

Description & Application

DVA’S “Jerry’s WOW Solution” consists of a silicone-based liquid packaged in a 16-ounce bottle designed for use as a gypsum-to-gypsum separator. The product is characterized by its lack of odor, incredibly clean separation capabilities and economical price.

Jerry’s “WOW Solution” derives its name from its outstanding performance and economy. Nothing separates gypsum like “WOW Solution.” It’s just a “WOW” product!

Background of Product Use and Competition

There are three basic types of dental separators:

. Acrylic Separators – designed as a tin-foil substitute. Tin foil was the original separator medium used to separate denture acrylic from the stone model during polymerization procedures. Many companies now sell a separator for this procedure. DVA’s “Acrylic-Plaster Separator” (“APS”) represents a separator of this class.

. Crown and Bridge Separators – designed to separate wax patterns or porcelain margins from stone models. DVA’s “Very Special Separator” is a separator of this class.

. Gypsum Separators – designed to separate dental stone from either stone or plaster. The “WOW Solution” represents this type of separator. Gypsum separators have three basic uses:

i. They are used to separate halves of a denture flask. Vaseline (as well as other competitive products) has also been used extensively for this procedure.

ii. For the mounting of articulating plaster to full or partial denture models for use during the setting up of teeth during the fabrication of the wax pattern. Again, Vaseline and other products have been used for this operation.

iii. To separate the first, arch pour and the second, base pour of a standard, ‘pindex-type model. It is this widely-used application for which we anticipate DVA will concentrate its sales efforts on behalf of the “WOW Solution.”


WOW Solution PIM

The market leader used for these applications appears to be ‘Super-Sep’ by Kerr Manufacturing. “Super-Sep” is an alcohol-based liquid characterized by an extremely strong ‘alcoholic’ odor. It

is also, compared to DVA’s new product, rather expensive. DVA offers twice the volume at virtually half the price.

As successful in the marketplace as it is, we do NOT believe ‘Super-Sep’ is as effective in its separation ability as DVA’s WOW Solution! Need we say more!

Product Benefits

  • DVA’s “WOW Solution” gypsum separator
  • Totally Eliminates Odors from the working environment – it is totally odorless!
  • Improves Separation of gypsum products – it simply performs better than competitive products! “WOW” only requires one, single application, and it
  • Eliminates the need to re-soak dry models prior to making second pours.
  • Saves Money – One receives ‘twice the product for half the price!’


Product Demo

Jerry’s WOW Solution

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